• Corporate TEAMS
    • DES MOINES HEADSHOTS
    • KANSAS CITY HEADSHOTS
    • 2025 Family Mini Sessions
    • Family Portraits
  • Resources
  • BOOK NOW
  • Contact Us
Menu

Ivory House Photography

Street Address
City, State, Zip
(515) 218-9306
The Professional's Photographer

Your Custom Text Here

Ivory House Photography

  • Corporate TEAMS
  • HEADSHOTS
    • DES MOINES HEADSHOTS
    • KANSAS CITY HEADSHOTS
  • FAMILY
    • 2025 Family Mini Sessions
    • Family Portraits
  • Resources
  • BOOK NOW
  • Contact Us

2018 in Review

January 1, 2019 Whitney Warne
GasStation-Whitney-1.jpg

THE TRUTH ABOUT 2018

Like so many of us, I am often the last to acknowledge my own progress. I am so myopically focused on the long game that I fail to see the successes that build up to the big goal. But as I wrote this list, I had to admit to myself one truism. This year was a win. Not a small win. Not a jump start. This year was a slam dunk, hole-in-one kind of year, in spite of and because of all the upheaval. I am SO proud to share with you what I think are my greatest successes of 2018.

2018 was intense. My business’ Ivory House Photography and Brand Launch, experienced success beyond my wildest dream. I solidified for myself who I wanted to be in this community, what I wanted to offer and how I wanted to show up. This was also a year of excruciating loss. I spent the majority of 2018 recovering from the news that the lease at my Walnut St. studio space was not being renewed, for no particular reason that could be explained to me. Many of the decisions I’ve made this year, so many of the things I’ve initiated, work through and built up were done during a time when I wasn’t sure if my business would survive.

I realize now that this doubt was ridiculous. But you see, I had convinced myself that my space, the physical space where I took my portraits, was the magic. That the light from those windows and the address on the door was the reason people showed up to work with me. When that was taken away, I thought it was all over. I’m not kidding about this. I had doomsday written all over my scary spiraling thoughts. And I couldn’t tell anyone. Because who can say this sort of ludicrous, self sabotaging fear out loud?

So I did what I do when I’m presented with a challenging situation. I solve the problem, without hesitation, to the very best of my ability.

Solving this problem took the majority of 2018. In fact, it wasn’t until this past month that I have felt truly at peace with the upheaval of this year. Like so many of us, I am often the last to acknowledge my own progress. I am so myopically focused on the long game that I fail to see the successes that build up to the big goal. But as I wrote this list, I had to admit to myself. This year was a win. Not a small win. Not a jump start. This year was a slam dunk, hole-in-one kind of year, in spite of and because of all the upheaval. I am SO proud to share with you what I think are my greatest successes of 2018.

Brand Lauc

January:

WE LAUNCHED BRAND LAUNCH

Together Emily Steele and I launched Brand Launch, our business baby. The concept we had been scheming and conceiving for months. Our goal was simple: combine our enthusiasm for Des Moines and grass roots social media marketing to make the greatest impact possible. And we’re doing just that. So many of my wins this year were because of this amazing partnership we’ve built and this business we are nurturing together.

Photo from our September 11th Workshop with some incredible, motivated ladies!

Photo from our September 11th Workshop with some incredible, motivated ladies!

February

BRAND LAUNCH HELD OUR FIRST SOLD OUT WORKSHOP

Emily and I held our first (of many) sold out Personal Branding and Business Building Workshop. We believe in this curriculum so much, and it was such an honor to be a small part of the participant’s discovery process. Spending time on your business, rather than in your business is crucial and we look forward to providing more opportunities for clarity and discovery in 2019.

Want to join us for our next weekend Brand Building Workshop Jan 24th and 25th? Sign up here.

$100 Headshots.jpg

I PHOTOGRAPHED 36 $100 HEADSHOTS IN ONE WEEK (and lived to tell about it)

I started $100 headshots my first year in business, when I was struggling with revenue and wanted to get more people in the door. That first year, I had 9 people sign up for $100 headshots. Those 9 people were mostly from my FemCity family and are still some of my closest business confidants. My 2018 $100 headshots sold out and then some, almost without any effort on my part. And I can’t tell you how good that felt. Not only that, but myself and my team managed to provide an excellent experience to all 36 of those clients. WHAT A HUGE WIN! $100 Headshots will be coming back in February 21-24. Mark your calendars ladies and gentlemen.

Dress for Success 1.jpg

DRESS FOR SUCCESS PORTRAITS

I am a firm believer that an accurate photo of you looking and feeling your absolute best, lays the foundation for so much future success. I wanted to be able to give that feeling and foundation to women who might not otherwise have it. I spearheaded an initiative and collaboration with Dress for Success Des Moines, along with many talented hair and make up artists, to create an opportunity for the members of the Dress for Success Professional Women’s Group to get their very own professional headshots. Watch the video here. Fair warning. Tears are in your future.

BT221371.jpg

MAY

I CLOSED ON THE NEW IVORY HOUSE

This success was the hard one, the one that I wanted so desperately to be excited about but experienced so much dread and panic around. I bought this beautiful house with great bones with an interior that was firmly stuck in the 70’s and set about to remodel the whole thing and have it client ready by August 1st. Anyone who has gone through a renovation knows the stress of this adventure. Add on top of that all of this money I was spending had to equate to revenue generation on the other end of this endeavor, and you can see how my blood pressure was at an all-time high. I’ll do a complete post on my house sometime in the coming months, but suffice to say, this tough call has become such a treasured space in my life. It is my business and my sanctuary. I have somehow figured out how to have both in the same place, and it feels SO GOOD.

BEST of UE 1.jpg

UNAPOLOGTICALLY EXTRA

This was the year I landed on what I could really give to people. This was the year of being Unapologetically Extra. I finally understood my true passion of photographing the individual, glorifying the INDIVIDUAL. Making sure you know that you are ENOUGH. You are WHOLE. You are SPECIAL. Just as you are. Standing there, in front of my lens. I took that realization and ran with it. If I am “about” anything, it is encouraging people to be their truest, most authentic, most unapologetic self. Because I believe when you lean into that person, when you have confidence that people will love you because of your strengths, weaknesses and eccentricities, that there is nothing you can’t accomplish.

Want to be Extra with me? Get on the mailing list for these 15 minute mini-sessions held once a month at different locations around Des Moines.

49017882_10106475173886569_51743949211041792_o.jpg

JULY

BRAND LAUNCH INTRODUCED THE HUMMINGBIRDS TO THE DSM MARKET

This is perhaps the biggest idea Emily and I introduced in 2018. The Hummingbirds are a group of Des Moines champions, willing to use there personal social media marketplace to uplift and promote brands the believe in. We have created a forum for those community champions to congregate and a systems for businesses to apply to work with our Hummingbirds to get the word out about their businesses. AND ITS WORKING. Guys, this unique idea is inspired by DSM and thriving and we are working so hard to grow this concept, make it more sustainable and bring our style of community love to cities all over the USA. Be on the look out for all kinds of updates on their project throughout the year and read more about the origination of this project and how to get involved HERE.

TheSuccessLuncheon-54.jpg

September

I DELIVERED THE KEYNOTE FOR THE ANNUAL DRESS FOR SUCCESS LUNCHEON

This was my greatest achievement and challenge of 2018. The biggest reason being, it was the thing that scared me the most. My collaboration with Dress for Success has led to so many amazing opportunities and this was the cherry on top of a truly inspiring creative collaboration. It was the proof that all the good done in the world comes back in the most unexpected ways. It was a true honor to stand on that stage, deliver a message I’d taken months (not joking) to write, and receive a standing ovation. It was just one of the many ways this community has encouraged my growth and rewarded my risks. I will always look back on that moment as a true triumph and a spring board to so many other opportunities that I have yet to discover.

IMG_3654.jpeg

October

I RECEIVED THE FIRST EVER LEAP PIPELINE AWARD

WOW! This was pretty cool. I’ve been going to the Downtown Chamber LEAP series for a few years now, this year serving as their official photographer. I’ve loved showing up in that room filled with positive vibes and excellent, driven speakers.

In the words of the Chamber:

The Pipeline Award recognizes an Emerging Professional who has (or is currently) attended the LEAP Series and demonstrates a clear momentum to initiate change. Nominee disrupts the status-quo, leads by example, and excites others with definitive potential for continued success. In the form below, please offer examples of how the nominee has applied the education offered through the LEAP Series to promote the advancement of women and other underrepresented groups

I can’t think of a better way to be described and I look forward to building on this momentum in 2018.

Strong women, linking arms to SHARE THEIR STORY and end the silence around domestic violence.

Strong women, linking arms to SHARE THEIR STORY and end the silence around domestic violence.

SAFE AT HOME - SHARE THEIR STORY CAMPAIGN

Brand Launch has brought so many beautiful opportunities into our lives, but one of our greatest joys is using our talents to mobilize our community and bring awareness to organizations like Safe at Home, a domestic violence assistance program aimed at concealing the addresses of abuse survivors from public records. This project was heart-wrenching, to say the least. The Brand Launch concept centered on SHARING THEIR STORY and to do this, we reached out to our networks to see if any women we knew had stories they were willing to share. The response was huge. My task was to interview these women and put together stories we could share for the greater good. I talked with 12 women, most of whom I had already known in some capacity, about their experience with domestic abuse. I created letter and then Emily and I gather communities leaders to share their stories and end the silence around domestic violence. SEE THEIR STORIES HERE.

This project was beautiful, powerful and impactful and showed the true strength of our community. We look forward to many more projects like this in the future.

IVORY HOUSE PHOTOGRAPHED OVER 40 FAMILIES THIS FALL (Watch the video for proof!)

My passion is photographing individuals, but I love seeing those individuals with their families. Now that I’ve gone through three seasons, I’ve built up a flow and I love this touch point when I get to see the kids getting bigger and the laughs getting easier. Family photos are traditionally very stressful and I pride myself on my familes finishing their session with a sigh an releif and a desire to do it all again next year.

BL-NewSpace2018-3.jpg

December

WE SIGNED A LEASE ON A NEW SPACE FOR BRAND LAUNCH

2019 will be a year of immense growth and Emily and I can’t be more excited to see where this new space, and our big ideas will take us. Look forward to seeing many, many more opportunities coming your way and we reinvent what it looks like to show up whole-heartedly for your community.

← My Self Care Service ProvidersGetting Personal with Olson-Larsen Galleries →

Tags

  • 2019
  • Albums are forever
  • Art Terrarium
  • Bankers Trust
  • Buz Brenton
  • Des Moines
  • Destination Weddings
  • Extra
  • Girl Scouts
  • I am beautiful
  • Iowa
  • Ivory House Photography
  • Ivory House Weddings
  • Megan
  • Photography
  • Portrait
  • Rollins Mansion
  • Senior sessions
  • SkinBodySoul
  • Wedding
  • Wedding Photographer
  • Weddings
  • beauty
  • body image
  • boutique
  • business
  • capturing their always
  • capturing your always
  • cars
  • cemetery
  • clothes
  • community
  • confidence
  • corporate
  • dendrology
  • des moines
  • dsm magazine
  • empowerment portrait
  • entrepreneurs
  • fall photos
  • familyphotography
  • fashion
  • fine art
  • framing
  • friendship
  • gallery
  • hairstyling
  • health
  • history
  • home decor

Categories

  • $100 Headshots
  • Behind the Camera
  • Behind the Shoot
  • Client Spotlight
  • Holiday Photos
  • Ivory House Experience
  • Ivory House Weddings
  • Styled Shoot
  • Wednesdays With Whitney
This entire backpack is filled with food. 

We’re in route to San Diego for our very first family vacation AND I made a commitment to my wellness 10 days ago. I am committed to resetting my nutrition, getting in touch with what fuels me, and de
This entire backpack is filled with food. We’re in route to San Diego for our very first family vacation AND I made a commitment to my wellness 10 days ago. I am committed to resetting my nutrition, getting in touch with what fuels me, and dedicated to eating food that creates energy and focus, and that mission doesn’t stop just because I’m getting on a plane. This means I bought a cooler backpack and filled it with fresh veggies and lean proteins. I boiled and peeled eggs. I baked sweet potatoes. I stuffed that sack full of energizing food so that I wouldn’t be tempted to snack in the airport or be a burden to our hostess when we arrive in San Diego. Making a commitment to my wellness has been simple, but it is not easy. It’s meant meal prepping for hours every week, saying no to the plate handed to me at a fundraiser, making special requests of my family when they have me over for dinner and saying no to cocktails and my favorite dessert. This journey is still in its infancy and I have already uncovered old limiting stories: I don’t get to be the person who is accommodated. I don’t deserve to ask for special privileges. I will not be honored if I ask for what I need. It’s meant confronting the feeling that I am a burden to people when I stay committed to myself. I am so pleased to report that these old stories were just lies I told myself to feel unsupported. The truth is, everyone is rooting for me. Everyone wants me to win. Everyone has been on my team. This is a very long way to say, this food adventure isn’t really about food. Its about freedom. Freedom from food, freedom to ask for what I need and freedom from all those old stories that have kept me isolated and restricted for too long.
Achilles protected his heel. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Superman succumbed to kryptonite. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
The Wicked Witch withered from a water bucket. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
In the Enneagram world, we uncover how we protect our fear. We protect this soft spot because there
Achilles protected his heel. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Superman succumbed to kryptonite. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ The Wicked Witch withered from a water bucket. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ In the Enneagram world, we uncover how we protect our fear. We protect this soft spot because there is a fundamental belief that if it's targeted, our "self" will crumble. So we build walls to protect it, re-route battles to hide it, and defend our right to live in our fear at all costs to maintain. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Here's the tricky thing with fear. It's just information. In fact, fear is our greatest source of direction. When we're triggered by fear, we have a choice. To take action to protect our fear OR to take action to launch ourselves out of it. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ So next time you feel your chest tightening, your heart pounding, your anxiety rising. Stop. Wait. Listen.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ What is your fear telling you? ⠀⠀⠀⠀⠀⠀⠀⠀⠀ And for a moment, stop and consider, should you believe it?⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Photo credit goes to the magical @annajon.es
These are my guys. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
On the left is my love @erik.j.dominguez and on the right is my bro @hunter.warne . Can we just take a moment to talk about how handsome they are?? And how cute it is that they dressed to match each other?⠀⠀⠀⠀⠀⠀
These are my guys. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ On the left is my love @erik.j.dominguez and on the right is my bro @hunter.warne . Can we just take a moment to talk about how handsome they are?? And how cute it is that they dressed to match each other?⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Yesterday we went and played golf and let's just say, I'm a natural 50% of the time. My love encouraged me and told me how good I looked swinging a club, and my bro gave me all his pointers on how to get the ball to where I wanted it to go. Together, we made it through 9 holes before I declared it my dinnertime. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ We laughed, sweated, and chased a tiny ball through the grass. I birdie 1 hole! And these two rode in a cart, chatted it up, and bonded the whole time. My heart is full❤️
I really want to weigh myself.

I started working with a health coach this week. I’ve been working on my wellness diligently since January and have made lots of progress but started feeling stagnant. My initial strategies were no longer working
I really want to weigh myself. I started working with a health coach this week. I’ve been working on my wellness diligently since January and have made lots of progress but started feeling stagnant. My initial strategies were no longer working. So I brought in reinforcements. In our first conversation Terri was clear that she didn’t believe in diets. Instead she wanted to create a sustainable food environment for me AND we got too find my neutral - which is going to require diligence and removing inflammatory food from my rotation. Then she listed out a food regime that can only be described by any sane person as a diet. I said, “Terri, no one who’s not on a diet eats like this,” but I hung up the phone and went to the grocery store. And I cried the whole way there. I cried because food is fun. I cried because binge eating at night feels like reward. I cried because cooking with butter feels like love. I cried because I love ice cream. I’m one week into this new adventure and I thought I’d be dying. I thought I would have found a way to cheat myself or make excuses. But that’s not happening. My energy is through the roof. My mental acuity is on point. My workouts have never been this good, I can already feel my clothes loosening and I’ll be super honest, sex is amazing. Why? Because I’m fueling my body, rather than calming my emotions. I’m paying attention to the way I feel instead of focusing on a number on the scale. I asked Terri the first day we met how often I should weigh myself and she said, “the less the better.” Because it’s not about the number. The number is a limited way to measure success. I’m shooting for the feeling, the energy, the freedom I get to experience in my body, and that, my friends, feels limitless.
This entire backpack is filled with food. 

We’re in route to San Diego for our very first family vacation AND I made a commitment to my wellness 10 days ago. I am committed to resetting my nutrition, getting in touch with what fuels me, and de Achilles protected his heel. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Superman succumbed to kryptonite. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
The Wicked Witch withered from a water bucket. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
In the Enneagram world, we uncover how we protect our fear. We protect this soft spot because there These are my guys. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
⠀⠀⠀⠀⠀⠀⠀⠀⠀
On the left is my love @erik.j.dominguez and on the right is my bro @hunter.warne . Can we just take a moment to talk about how handsome they are?? And how cute it is that they dressed to match each other?⠀⠀⠀⠀⠀⠀ I really want to weigh myself.

I started working with a health coach this week. I’ve been working on my wellness diligently since January and have made lots of progress but started feeling stagnant. My initial strategies were no longer working